



DASHU Daily Anti-Hair Loss Herb Hair Tonic 150ml
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Daily scalp care tonic / leave‑on spray (cosmetic)
Positioning Statement A lightweight, fast‑absorbing herbal scalp tonic designed for daily use to help create a cleaner, fresher, balanced scalp environment that supports stronger-looking, fuller-looking hair over time.
Target Users
- Early or mild hair fall concerns (non‑pathological)
- Oily / stuffy / easily congested scalp
- Flat, limp roots seeking lightweight lift
- Helmet / hat wearers, gym & outdoor users
- Men and women (all hair types)
Core Benefits (Consumer-Friendly)
- Daily lightweight scalp conditioning
- Multi-herbal complex to comfort and protect the scalp environment
- Helps balance excess sebum for fresher roots
- Supports a cleaner follicle surface (appearance)
- Refreshing cooling sensation; no sticky residue
- Helps hair look fuller and less flat with continued use
Functional Claims (Soft, Compliant Wording)
- Helps refresh and clarify the scalp surface
- Assists in balancing oil/moisture harmony
- Provides an instant fresh, lightweight feel
- Supports a healthier-looking scalp condition conducive to stronger-looking hair
- Contributes to root lift and less “weighed-down” appearance (Note: Does not stop natural physiological shedding; cosmetic support only.)
Key (Representative) Ingredients (Adjust to Actual INCI)
- Niacinamide: Scalp barrier and oil balance support
- Biotin: Supports healthy-looking keratin structure
- Panthenol (Pro‑Vitamin B5): Hydration + hair fiber suppleness
- Salicylic Acid (if included & legally compliant): Aids gentle exfoliation / surface renewal
- Herbal Extract Complex (e.g., Ginseng, Polygonum multiflorum, Angelica, Ginger, Rosemary, Green Tea): Botanical scalp conditioning & antioxidant support
- Menthol / Natural Cooling Agents: Immediate refreshing sensation (Replace, remove, or specify exact extracts and concentrations as per confirmed formula.)
Texture & Sensory
- Water-light, non-greasy
- Quick evaporation; no build-up
- Subtle herbal-fresh aroma; dissipates quickly
- Cooling after-feel without over-drying
How to Use
- After shampooing (towel-dried or dry scalp), part hair into sections.
- Hold nozzle 5–8 cm (2–3 in) from scalp; spray 2–5 times to cover key areas (front line, crown, sides).
- Gently massage with fingertips for 1–2 minutes.
- Use twice daily (morning & evening). You may add one extra application after heavy sweating.
- Style as usual. Does not conflict with most styling products. Suggested Routine: Functional shampoo → Towel dry → DASHU Tonic → Massage → (Optional) targeted ampoule → Style.
Usage Timeline (Indicative Experience)
- 2–4 weeks: Scalp feels fresher; roots may appear less weighed down.
- 8–12 weeks: More consistent root lift & comfort.
- 3+ months: Ongoing maintenance of a balanced-looking scalp environment (individual results vary).
Pairing Recommendations
- Anti‑hair fall / balancing shampoo
- Concentrated scalp ampoule (evening)
- Scalp massage brush (improves distribution)
- Balanced diet with adequate protein, B vitamins, zinc, iron (non-product advice)
FAQs Q1: Will it instantly stop hair loss? A: No. It helps optimize the scalp environment; natural daily shedding continues. Q2: Can I use it with minoxidil or other medicated products? A: Allow at least a 30‑minute interval and consult a healthcare professional if using drug treatments. Q3: Can I apply on damp scalp? A: Yes. Damp (not dripping) or dry is fine. Q4: Will it make hair greasy? A: The water-light formula is designed to dry cleanly without residue if used as directed. Q5: Safe after coloring or perming? A: Generally yes once scalp is intact and not irritated. Delay use if there is visible irritation. Q6: Suitable during pregnancy or breastfeeding? A: Consult your physician with the full ingredient list before use.
Safety & Precautions
- For external use only. Avoid eye contact; rinse with water if contact occurs.
- Do not use on broken, inflamed, or highly irritated scalp.
- Discontinue and seek professional advice if persistent redness, burning, or itching occurs.
- Patch test (behind ear or inner arm) 24 hours before first full application if sensitive.
- Keep out of reach of children.
Storage
- Store in a cool, dry place away from direct sunlight and excessive heat.
- Keep cap/nozzle closed when not in use.
- Use within the Period After Opening (PAO) or 12 months after opening (whichever is indicated on packaging).
Regulatory / Compliance Statement
- Cosmetic scalp care product; not a drug or medical treatment.
- “Anti-hair loss” refers to supportive cosmetic care for scalp environment and appearance; does not claim to cure or treat medical hair loss conditions.
- All ingredient names / claims must align with final approved INCI list and local regulations.
Pack Copy (Short Version) Daily Herbal Scalp Tonic. Lightweight, non-greasy spray helps refresh scalp, balance oil, and support fuller-looking roots. Cooling comfort. For men & women. Cosmetic use only.
Hero Bullet Snippets (E‑Commerce)
- Daily Herbal Scalp Refresh
- Oil Balance & Lightweight Lift
- Supports Fuller-Looking Roots
- Cooling, Non-Sticky Formula
- Niacinamide + Biotin + Panthenol* (*Adjust to actual)
15-Second Video Script (Sample) Text/VO: Flat, oily roots every afternoon? Spray DASHU Daily Herb Tonic—cooling, non-sticky, scalp-balancing care. Herbal complex + niacinamide + biotin support a fresher scalp and fuller-looking roots. Use morning and night. Keep your scalp in its comfort zone.
Distributor Quick Reference Category: Daily scalp functional tonic Format: 150 ml spray Use Rate: ~1–1.5 months (2× daily average) Repeat Purchase Driver: Continuous maintenance & freshness Cross-Sell: Anti-hair fall shampoo / scalp ampoule / massage brush
Customization Notes (Insert Once Confirmed)
- Add clinical or instrumental test data (e.g., “Reduces sebum appearance by X% after Y weeks”) only if validated.
- Replace generic “Herbal Complex” with trademarked blend name if available.
- Localize “Anti-Hair Loss” wording per jurisdiction if restricted (e.g., “Hair Fall Care” / “Scalp Strengthening”).
